Congratulations! You’ve completed your Market Research and are ready to build the Business Concept section of your business plan.
In order to create an introduction to you and your business, in this Section you will clarify who you are, where your business is positioned, and what you are selling.
Here are the five Elements in this Section and the corresponding RoadMap™ steps:
Step 31: Describe Your Business
Step 32: List Your Products and Services
Step 33: Describe Your Industry
Step 34: Write Your Biography
Step 35: Develop Your Strategic Plan and Goals
If you have not already done so, I recommend that you begin to do your writing directly into a draft copy of your business plan.
Read the Business Concept Section of the Macrolink Business Plan to get a sense of what you are trying to achieve in this Section.